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Hasselblad XCD 90V f/2.5 Lens

Hasselblad XCD 90V f/2.5 Lens
Hasselblad XCD 90V f/2.5 Lens
Hasselblad XCD 90V f/2.5 Lens
Hasselblad XCD 90V f/2.5 Lens
Hasselblad XCD 90V f/2.5 Lens
Hasselblad XCD 90V f/2.5 Lens
Hasselblad XCD 90V f/2.5 Lens
Hasselblad XCD 90V f/2.5 Lens
Hasselblad XCD 90V f/2.5 Lens
Price Included VAT
  • Stock: In Stock
  • Brand: Hasselblad
  • Condition: Brand New
£4,796.99

Hasselblad XCD 90V f/2.5 Lens Summary

The Hasselblad XCD 90V f/2.5 Lens delivers impeccably across all fronts, from the upgraded leaf shutter capable of flash sync at any speed up to the maximum 1/4000sec. The short telephoto prime lens also resolves over 100 megapixels and is capable of faster and quieter AF, thanks to a new stepper motor. These features have been designed in order to cater to a new breed of ultra high resolution cameras for the formidable Hasselblad X system, which includes the flagship X2D 100C medium format camera.

The XCD 90V f/2.5 is the longest in a trio of MF lenses released simultaneously, and provides an equivalent focal width of 71mm (in full-frame format). This is ideal for a range of subjects with the wide maximum aperture being well suited to portraits, whether in the studio or on-location in the field.

The upgraded leaf shutter is fast and quiet, complemented by a newly designed focusing module which delivers quick and accurate focusing. The lens also includes a focus ring and a customisable lens control ring and changing between AF and MF is achieved by a convenient push and pull of the focus ring.

Key Features

  • Optical design which resolves over 100 megapixels
  • Bright aperture short telephoto prime with 71mm equivalent focal width (full-frame format)
  • Minimum object distance of 0,67m to image plane
  • Customisable control ring and aperture ring with stepped and stepless value adjustment
  • H Logo etched rings for good grip and branding
  • New shutter unit and linear stepper AF motor which is quicker and quieter
  • Compact 72mm filter thread
  • Push – Pull for quick changes between AF To MF with distance scale as well as DOF scale
  • Compatible cameras X2D 100C, X1D 50C, X1DII 50C, 907X (including 907X anniversary kit)

In MF mode you can easily check the focus distance and DOF readings and the aperture ring offers step and stepless adjustment when required.

A new breed of XCD lenses

An updated optical design in the XCD 2,5/90V lens includes 9 lens elements arranged in 6 groups, with one aspherical element. The entrance pupil position is 68mm in front of the image plane, which is the correct position of the axis of rotation when making a panorama image by combining individual images of a scene. When images are imported to Phocus, distortion is automatically removed for quicker post processing.

Three XCD lenses were released simultaneously, with this model, which are a wide angle Hasselblad XCD 38V f/2.5 Lens and standard Hasselblad XCD 55V f/2.5 Lens. Together they provide ultra-high resolution, a uniform filter thread, wide maximum aperture and new features for professional photographers working in the studio and in the field.

Precision Hasselblad optics for outstanding images

The Hasselblad lens is able to capture the most subtle nuances of light and shadow, with excellent resolution and colour reproduction. A medium format camera sensor has a large area with high pixel density, posing stringent requirements for the precision of the lens. Starting with the selection of high-quality glass, Hasselblad engineers carefully grind each lens to perfect its optical quality and meet the resolution requirements of 100 million pixels.

The XCD 2,5/90V lens features nine elements in six groups, including one ED element and one specially made large-diameter aspherical element. Through this design, the lens is both compact in size and also improves light transmittance and suppresses chromatic dispersion, for stunning results.

New Fast, light and accurate focusing module

The upgraded focusing module in the Hasselblad XCD 2,5/90V lens includes a linear stepping motor and a lighter, smaller focusing lens group. These effectively eliminate any backlash from the lens group moving and, coupled with the PDAF technology of the X2D 100C, mean the focusing lens group can quickly reach the focusing position and achieve a precise stop. The result for photographers is fast, flexible and accurate focusing.

Powerful smaller leaf shutter

The leaf shutter is a powerful component in Hasselblad's medium format system and the XCD 2,5/90V lens is equipped with an upgraded leaf shutter which, despite being smaller, maintains the same precision performance as its predecessors. In addition, this ultra-compact shutter delivers flash synchronisation at all speeds up to 1/2000s.

Intuitive control

The lens is comfortable to use and intuitive in the hand, fully supporting rather than distracting from your creative process and the focus and control rings are fine-tuned for a smooth and satisfying experience. A simple push and pull of the focus ring changes from AF to MF mode, where intuitive scale marks keep focus distance and DOF clear at a glance. The control ring can be customised for quick access to preferred features, resulting in a more convenient and efficient shooting experience.

Familiar, yet new aesthetic

The XCD 2,5/90V is a precision-crafted metal lens with a focus ring and a newly added control ring, both of which are delicately engraved with a Hasselblad "H" logo. The design is created using a precise 0.3mm drill bit and is a nod to the memorable look of the HC/HCD lenses. Whether paired with X-system or 907X cameras, this new lens is both a homage to the past while standing on its own as a unique, elegant statement.

What’s in the box

  • Hasselblad XCD 90V f/2.5 Lens for X System medium format cameras
  • Rear Lens Cap
  • Front Lens Cap
  • Lens Shade
  • Lens Protective Pouch

Hasselblad XCD 90V f/2.5 Lens Specifications

Focal length 90 mm
Equivalent Focal length (24x36) 71 mm
Aperture range 2,5 - 32
Angle of view diag/hor/vert 34°/28°/21°
Length/diameter 95/75 mm
Length (from camera lens mount flange) 90 mm
Weight (excl. covers and lens shade) 551 g
Filter diameter 72 mm
WHERE DO YOU DELIVER TO AND WHAT ARE YOUR SHIPPING COSTS?

Standard Delivery

Delivery Time: 6-10 Working Days

Charge: Free


Expedited Delivery

Delivery Time: 2-4 Working Days 

Charge: £60.00 (Some items may be free of charge. Please check the delivery fee when you checkout.)


CAN I TRACK MY ORDER?

Once your order is on its way, you will receive a dispatch email with a link to track your order (UK only). You can track your order by logging into your account here

FREE DELIVERY OFFER

We offer FREE UK delivery on full priced products. Excluding selected items.

Ourfriday reserve the right to end this offer without any notice.

ARE THERE ANY EXCLUSIONS TO NEXT DAY DELIVERY?

Next Day isn't available on some products and excludes AB30-AB63, DD8-DD10, FK17-FK21, IV4-IV9, TD15-TD20, PH10-PH14, JE1-JE5, GY1-GY10 and BFPO' postcodes. Orders on Sunday, prior to 12.30pm may also be restricted in some locations and incur an additional 1 working day for delivery. This will be notified at the point of checkout.

WHAT IF I PLACE AN ORDER FOR MORE THAN ONE ITEM BUT ONE ISN'T AVAILABLE FOR NEXT DAY DELIVERY?

We've done everything possible to try and reduce the risk of this happening. If you have placed a multiple order and for whatever reason part of the order isn't available, we follow a simple process to keep you informed:

  • Any available item will be sent Next Day and you'll receive your dispatch email for this.
  • Should an item become unavailable for Next Day, we'll email you to advise of this and have any remaining item that's available sent by standard delivery. You'll be emailed as soon as this is shipped and we'll also refund your postage costs.
  • Should the item no longer be available to ship, we'll send you an email to advise what we have been able to send and what we haven't. You won't be charged for any item that we haven't shipped and we'll also refund your postage.
WHY IS THERE AN ITEM ONLINE BUT I CAN'T SELECT NEXT DAY DELIVERY FOR IT?

We've tried to make as much stock as possible available for Next Day delivery. The exceptions for this would be:

  • We are unable to offer Next Day to any of the following postcodes - AB63, DD8-DD10, FK17-FK21, IV4-IV9, TD15-TD20, PH10-PH14, JE1-JE5, GY1-GY10, BFPO.
  • If the item is only available for shipping from a store location.
  • If your delivery location is out of the UK.
HOW WILL I KNOW IF AN ITEM IS AVAILABLE FOR NEXT DAY DELIVERY?

Once you are in the checkout stage of our site, you'll be able to see which delivery options are available to you. It's at this point you'll be able to see if your item is available for Next Day delivery.

DO YOU DELIVER TO BPFO OR PO BOX ADDRESSES?

At this time we are unable to deliver any orders to BFPO addresses or PO Box addresses.

HOW WILL MY ORDER BE DELIVERED?

Your order will be delivered by Royal Mail, Yodel, and DPD depending on the order value and your delivery location. 

HAS MY ORDER BEEN DISPATCHED YET?

When we dispatch your order, we will send a dispatch confirmation email to let you know your orders are on their way. If you have not received this email after 4 working days you can Email or WhatsApp us and we'll be happy to help resolve this for you.

CAN I SHIP TO AN ALTERNATIVE ADDRESS?

You can choose to get your orders delivered to an address other than your billing address. Just enter this address during the checkout process. We are unable to change the address once the order has been placed.

DO I NEED TO SIGN FOR MY ORDER?

All orders being delivered within the UK require a signature upon delivery. Please ensure you enter the delivery address where someone will be present to sign for the delivery.

WILL I NEED TO PAY DUTY ON MY DELIVERY?

Orders shipped to United Kingdom will not charged by any duties. Orders shipped to certain countries will have Duty and Customs charges added to them at the point of entry to the delivery country. This isn't a price we are able to advise on or take responsibility for. Your local Tax Office will be able to offer further advice on these charges.

WHAT IS YOUR ONLINE RETURNS POLICY?

Ourfriday is dedicated to making the return process simple for our customers. If customers have any problem with a product, Ourfriday gladly accepts authorized returns within 14 days of receipt for most items (as per the terms and conditions below). 

Return requests must be made within 14 calendar days of receipt. Customers have to pack and ship the product within 14 calendar days after requesting for returns. Opened items are authorized to be returned unless they are used (including trial), installed or activated. The returns have to be made in their original packaging with all accessories that are included in the packages due arrival.

All personal data and installation must be erased before returning the products. Returns will be checked by technicians of Ourfriday when delivered. Refunds will be made in14 business days after parcels have been delivered to the return address if no problem is found with the returns. For returns that are not made as instructed, parcels will not be accepted and will be returned to the customers. Customers will be responsible for the postage for delivering the parcel back to them.


Terms & Conditions

  1. For used, installed or activated products returned due to change of mind, up to 30% of the product value may be deducted from the refund as diminished product value.
  2. Due to hygiene concerns, an extra 10% of the item's value will be deducted from the refund for returns of unsealed personal items such as earphones and headphones.
  3. Return parcels must be sent to the destined return address. Ourfriday will not be responsible for parcels that are sent to addresses other than our destined return address.
  4. Ourfriday reserves the right to ask for photos and serial number of items that are to be returned to verify that it is supplied by us.
  5. Ourfriday Warranty does not cover damage caused by liquid, intentional damage, damage caused by dropping the product or mistreatment, damage caused by attempting to repair or adapt the device by yourself or a third party, accidental physical damage such as cracks or breaks, damage caused by improper use of accessories, faults or damage that may arise due to normal wear and tear – e.g scratches to touchscreen,acceptable battery life depletion, items that are jailbroken or rooted after sale, screen burn that has developed over the time of ownership.


How Do I Return the Order?

Please Contact Ourfriday by the Following Methods

  1. Whatsapp: You can arrange free return shipping label and refund, alternatively exchange or repair, by sending Whatsapp message Ourfriday Support Team on +44 7525 291 733.
  2. Email: You can arrange your return or exchange by emailing support@ourfriday.co.uk.


 *Please be reminded that providing your Order ID in the emails/messages can help the team assist you efficiently.*

Who Will be Responsible for the Return Logistic Fee?

Ourfriday will be responsible for the logistics fee for returning the faulty items and the items that are sealed but damaged on arrival. 

For purchases that are returned due to change of mind and items not as expected, customers will be responsible for the transportation fee. 


*Returns must be made with tracked service. Tracking numbers and photos for returned parcels should be provided with Ourfriday once parcels are sent.* 

*Ourfriday are not liable for any return lost in transit.*  




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